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Hanging out with Hannah Montana is every 10-year-old girl’s dream, and while we’re not 10-year-old girls, we were still really excited to have the opportunity to work with Miss Montana and Walt Disney Records on one of our most comprehensive projects to date.
Walt Disney Records used our platform on a fun giveaway that offered two songs from the soundtrack for the highly-anticipated Hannah Montana & Miley Cyrus: Best of Both Worlds Concert theatrical release, as well as cool computer desktop wallpaper.
Given away at AMC theatres with a ticket purchase to the movie Enchanted over Thanksgiving weekend, Disney used this exclusive download offer to promote the Hannah Montana CD and digital version of the soundtrack before the film was released to AMC theatres.
This is a promotion we are really proud of, creating hundreds of thousands Dropcards and designing the website for the campaign in addition to offering our exclusive reporting capabilities to Disney.
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Dropcards, Inc.
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77 East Halsey Road
Parsippany, NJ 07054
USA
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