Dropcards™

Sex and the City

In the much-anticipated Sex and the City feature film, love-struck New York writer Carrie Bradshaw is at last getting married to her Mr. Big, until some trials and tribulations get in the way and her 3 best pals – not to mention a hip music soundtrack – get her through the ordeal.

We love designing campaigns for soundtracks, and this one was especially fun, since users were offered any song from Volume 1 or 2 of the Sex and the City soundtrack, as well as ringtones, from the soundtrack’s celebrated artists like Fergie, Jennifer Hudson and Janet Jackson.

With such killer artists and a hit movie, this soundtrack promotion was a total success. Like the majority of the campaigns we work on, we created a custom website for this project and offered our exceptional data tracking.

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